Turnitin
The institution-side standard. Turnitin's AI writing indicator is built into the similarity reports most schools and universities already use, so for the majority of students it isn't a tool they pick — it's the one their institution runs. Its AI percentage is an estimate of qualifying text, not a plagiarism or misconduct verdict on its own.
GPTZero
A standalone AI-text detector popular with individual educators and writers. It grew out of perplexity and burstiness analysis and now blends those into a larger proprietary model. Anyone can run a check without an institution account, which is why it often comes up as the go-to self-check tool.
Originality.ai
A standalone AI-text and plagiarism detector aimed mainly at publishers, agencies, and SEO teams. It scores text sentence by sentence across several detection models and bundles plagiarism and readability checks into the same scan.
Copyleaks
An AI content and plagiarism detector used across education and enterprise, with API access and LMS integrations. Like the others, it returns its own probability score from its own model and training data — so its result won't necessarily match Turnitin's on the same document.